On the 29th March, this year’s overall winner of the BestUKVets 2017 award, Penmellyn Vets in St Columb Major, based in Cornwall, was presented with their trophy by the founder of VetHelpDirect, Susie Samuel. This was a proud moment for everyone at the practice and it was fantastic to see so many of their devoted clients in attendance to share this special moment with them.
Not, I hasten to add, that you would deliberately misuse it - you wouldn’t sell their details, or pass them on without consent, would you? However, your practice database is worth a fortune in the wrong hands - and that means that there are people out there who would put a lot of time and effort into stealing it - and that is something you need to care about - for moral, professional and legal reasons.
Most of our readers will probably be aware of the Best UK Vets Awards which we sponsor, but for those who don’t, it’s a reflection of our commitment to genuine, client-led reviews. On the websites VetHelpDirect.com and Any-UK-Vet.co.uk, clients can leave reviews of their practice. They are invited to leave a star-review (one star for abysmal, five for excellent), plus any comments about that practice.
On 10th of February we then count up all the four and five-star reviews, and the practice with the most is declared the winner. They receive free publicity from us (like this blog, among other things!), a series of press releases, and an awards ceremony & after-party for their clients, PR materials, a trophy, certificate, banner...the list goes on!
This year, the winner is…
Could your practice be a Best UK Vets Winner? You’re still in with a chance. Entries close at 9am on 10 Feb, and with awards for runners-up and the Top 25, there are multiple chances to be recognised!
More Categories Added for 2017 = More Chances for your Practice to Win an Award!
For the 2016 Best UK Vet awards we included 2nd & 3rd place, Best Mobile Vet, Best London Vet and Best Scottish Vet.
We also gave awards to the practices that placed in the top 25 positions for Best UK Vets.
See which categories we've added for 2017...
Today the news hit the mainstream newspapers that The British Veterinary Associations 'Voice of the Veterinary Profession' survey, which questioned more than 700 vets, revealed 80 per cent said they had clients who took their pets to see them later than they should, while 98 per cent believed their clients were influenced by what they had read on the internet. Unfortunately,as yet, there is no information on the BVA's website to confirm if they believe these two facts are linked.
A good veterinary practice Facebook page should have a wide mix of content to keep fans interested and engaged. Below we've listed some ideas of content that you should consider including on your practice page. If you've got any more suggestions, please leave them in the comments box at the bottom of the page - all suggestions greatly appreciated as always!
Weigh in Wednesday is part of the new Friends for Life campaign from the PFMA aimed at pet owners to help them better manage their pet’s lifestyle and nutrition. Your practice can use this campaign to encourage your clients to visit you more often and be more aware of pet obesity - the risks and the solutions.
Pete Wedderburn's recent blog on VetHelpDirect.com raises some interesting dilemmas for veterinary practices on facebook.
Respond to the disgruntled clients on facebook or 'go nuclear' and delete and block the user that is the question posed by Pete Wedderburn, Telegraph Vet and Practice Owner, following a difficult situation on his own practice facebook page. You can read the blog here